rebecca oxenham

Bringing a strategic marketing approach to SMEs who want better returns from their marketing

I am passionate about marketing and that's probably why I have happily worked in post graduate marketing roles for over 25 years, 10 of which I have been heading up marketing teams for businesses large and small. 

My experience includes businesses from many different sectors - IT and software, media, training and coaching, employee benefits, financial services and house building. Although the subject and jargon may change, the core marketing principles remain consistent and has allowed me to easily adapt to different industries. 


In 2020 my time on the corporate treadmill came to an end when I was made redundant. Coinciding with the first COVID-19 lockdown, it meant new roles were scarce and allowed me time to contemplate my future career. Having a better work life balance and working for myself were priorities and I established Rebecca Oxenham Jewellery. While successful, it also gave me a great insight into running a small business and how important my strategic marketing skills were in building and promoting my business.

cropped me.jpg

Qualifications and certifications

  • BA (Hons) Media Communication 2:1, Southampton Solent University

  • Diploma in Marketing, Chartered Institute of Marketing

  • Diploma in Executive Coaching, Executive Coach Studio


Qualifications and certifications

  • Certificate in Marketing, Chartered Institute of Marketing

  • Financial Planning Certificate, Chartered Institute of Insurance


In contrast to Rebecca, it took me nearly 10 years of working in various financial services administrative roles before I discovered marketing. Since then I've not looked back and have spent the last 20 years in numerous product management, proposition development and marketing roles.

I have worked for many household financial brands including Sun Life, Zurich, AXA, Skandia, Old Mutual and HSBC. During my time with those companies I have researched, designed, built, launched and promoted many different insurance and investment products. This has included markets as diverse as Singapore, Hong Kong, South Africa and the UK. While budgets have typically been larger than those of a SME, the expectations are greater but the basic marketing principles remain the same.